NEW ERA SIGNALS AND CUSTOMER REVIEW PLATFORMS: CONCEPTUAL AND EMPIRICAL ANALYSIS - koreascholar

논문 상세보기

NEW ERA SIGNALS AND CUSTOMER REVIEW PLATFORMS: CONCEPTUAL AND EMPIRICAL ANALYSIS

Jennifer J. Lee, Sirajul Arefin Shibly

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/401160

모든 회원에게 무료로 제공됩니다.

Global Marketing Conference

2020 Global Marketing Conference at Seoul (2020.11)
p.697

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

signaling theory power theory platform services customer review platforms

목차

ABSTRACT

저자

Jennifer J. Lee(Boston University)
Sirajul Arefin Shibly(University of North Carolina Upstate)

같은 권호 다른 논문