THE DOWNTURN OF CHINSE TOURISM SHOPPING IN JAPAN: MODERATORS OF SHOPPING SATISFACTION AND SHOPPING DESTINATION LOYALTY

Pei Zhang; Min Young Lee

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THE DOWNTURN OF CHINSE TOURISM SHOPPING IN JAPAN: MODERATORS OF SHOPPING SATISFACTION AND SHOPPING DESTINATION LOYALTY

Pei Zhang, Min Young Lee

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/401162

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Global Marketing Conference

2020 Global Marketing Conference at Seoul (2020.11)
pp.700-703

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

shopping tourism destination shopping perceived shopping value experience intensity

ABSTRACT
INTRODUCTION
LITERATURE REVIEW
    Perceived Shopping Value
    Perceived Destination Support for Shopping
    Moderating effects in shopping tourism
METHODOLOGY
CONCLUSION
SELECTED REFERENCES

저자

Pei Zhang(University of Kentucky)
Min Young Lee(University of Kentucky)

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