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IMPACT OF VIRTUAL REALITY ON SHOPPING EXPERIENCE WITH TRAVEL PACKAGES
Enrique Bigne, Patricio Maturana
- 언어ENG
- URLhttps://db.koreascholar.com/Article/Detail/401166
5,500원
키워드
virtual realitysense of presencestate of flowcognitive absorptionvisit intentionstructural equation modeling
목차
ABSTRACT
INTRODUCTION
CONCEPTUAL FRAMEWORK
Sense of Presence
State of Flow
Cognitive Absorption
Perceived Ease of Use
Perceived Usefulness
Behavioral Intention to use the Information Technology
Attitude Change
Visit Intention
METHODOLOGY
Experimental Design and Stimuli
Sample Description
RESULTS
Results of the Structural Analysis
Structural Relations and Tests of the Hypotheses
Total Effects
CONCLUSIONS
REFERENCES
INTRODUCTION
CONCEPTUAL FRAMEWORK
Sense of Presence
State of Flow
Cognitive Absorption
Perceived Ease of Use
Perceived Usefulness
Behavioral Intention to use the Information Technology
Attitude Change
Visit Intention
METHODOLOGY
Experimental Design and Stimuli
Sample Description
RESULTS
Results of the Structural Analysis
Structural Relations and Tests of the Hypotheses
Total Effects
CONCLUSIONS
REFERENCES
저자
