IDENTIFYING INTERACTIVE VALUE FORMATION IN A PEER-TO-PEER SHARING : A TEXT-MINING APPROACH - koreascholar

논문 상세보기

IDENTIFYING INTERACTIVE VALUE FORMATION IN A PEER-TO-PEER SHARING : A TEXT-MINING APPROACH

Hyunsu Kim, Hyejo Hailey Shin, Kevin Kam Fung So

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/401239

구독 기관 인증 시 무료 이용이 가능합니다. 4,000원

Global Marketing Conference

2020 Global Marketing Conference at Seoul (2020.11)
pp.1057-1062

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

interactive value formation co-creation Airbnb text-mining analysis

목차

Introduction
Literature Review
Methodology
Results
Conclusions and Recommendations
References

저자

Hyunsu Kim(University of South Carolina)
Hyejo Hailey Shin(University of South Carolina)
Kevin Kam Fung So(University of South Carolina)

같은 권호 다른 논문