IMPACTS OF ONLINE REVIEWS ON CONSUMERS' DECISION-MAKING: APPLICATION OF TOPIC MODELING IN RESTAURANT SERVICES - koreascholar

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IMPACTS OF ONLINE REVIEWS ON CONSUMERS' DECISION-MAKING: APPLICATION OF TOPIC MODELING IN RESTAURANT SERVICES

Fangzhou Li, Zhen Li, Shuai Yang, Ken Ishibashi

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/401888

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Global Marketing Conference

2020 Global Marketing Conference at Seoul (2020.11)
p.1350

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

online customer reviews consumers' decision-making prospect theory content analysis topic modeling panel estimation

저자

Fangzhou Li(Kobe University)
Zhen Li(Toyo University)
Shuai Yang(Donghua University)
Ken Ishibashi(University of Hyogo)

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