CAN WE USE FINANCIAL SERVICE CONSUMPTION TO PREDICT MATERIALISM? AN EMPIRICAL STUDY IN US - koreascholar

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CAN WE USE FINANCIAL SERVICE CONSUMPTION TO PREDICT MATERIALISM? AN EMPIRICAL STUDY IN US

Heejung Park, Annie Pei-I Yu

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/401893

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Global Marketing Conference

2020 Global Marketing Conference at Seoul (2020.11)
pp.1359-1363

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

financial service materialism financial well-being empirical study

목차

ABSTRACT
    Introduction
    Data
    Variables
    Result
    Conclusion
REFERENCES

저자

Heejung Park(University of Wyoming)
Annie Pei-I Yu(National Chung Cheng University)

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