This work in progress aims to shed light on the influence of airports’ sensory environment on the destination image formation, by underlining the need for differentiation in the global market. A two-study approach is proposed with observation and questionnaires, investigating both the internal and external environment of four airports.

ABSTRACT
INTRODUCTION
THEORETICAL BACKGROUND
    Sensory Environment and Experience
    Airport Experience and Destination Image
RESEARCH DESIGN
    Conceptual Framework
REFERENCES

• Pantelitsa Yerimou(Cyprus University of Technology)
• George Panigyrakis(Cyprus University of Technology)