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HOW DOES INNOVATIVE SERVICE OF LAST MILE DELIVERY AFFECT CUSTOMER SATISFACTION IN ONLINE RETAILING?

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  • URLhttps://db.koreascholar.com/Article/Detail/401924
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글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
저자
  • Min-Sook Park(Catholic University of Pusan)
  • Jongkuk Shin(Pusan National University)
  • Yong Ju(Gaitech Korea Co., Ltd.)