A new lighting support structure composing of two-way wires and pulley, a pulley-type wireway system, was developed to improve the seismic performance of a ceiling type lighting equipment. This study verifies the seismic performance of the pulley-type wireway system using a numerical approach. A theoretical model fitted to the physical features of the newly-developed system was proposed, and it was utilized to compute a frictional coefficient between the wire and pulley sections under tension forces. The frictional coefficient was implemented to a finite element model representing the pulley-type wireway system. Using the numerical model, the seismic responses of the pulley-type wireway system were compared to those of the existing lighting support structure, a one-way wire system. The addition of the pulley component resulted in the increasement of energy absorption capacity as well as friction effect and showed in significant reduction in maximum displacement and oscillation after the peak responses. Thus, the newly-developed wireway system can minimize earthquake-induced vibration and damage on electric equipment.