THE EFFECT OF DIGITAL SERVITIZATION EXPERIENCE ON VALUE-IN-USE IN VIDEO CONFERENC PROGRAM - koreascholar

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THE EFFECT OF DIGITAL SERVITIZATION EXPERIENCE ON VALUE-IN-USE IN VIDEO CONFERENC PROGRAM

Jin Soo Kim, Kyung Hoon Kim

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/403996

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Global Marketing Conference

2020 Global Marketing Conference at Seoul (2020.11)
p.1626

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

servitization experience zoom value-in-use

저자

Jin Soo Kim(Changwon National University, Republic of Korea)
Kyung Hoon Kim(Changwon National University, Republic of Korea)

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