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WINDOW DRESSING: THE MOTIVATIONS DRIVING CONSPICUOUS CONSUMPTION IN THE DIGITAL AGE

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  • URLhttps://db.koreascholar.com/Article/Detail/434403
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글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
저자
  • Mark Cleveland(University of Western Ontario, Canada)
  • Carly Yuan(University of Western Ontario, Canada)