CRYPTOCURRENCY AND BLOCKCHAIN RESHAPING THE DYNAMICS OF ITALIAN FOOTBALL - koreascholar

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CRYPTOCURRENCY AND BLOCKCHAIN RESHAPING THE DYNAMICS OF ITALIAN FOOTBALL

Alessandro Siviero, Andrea Moneta, Anna Claudia Pellicelli

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/434408

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Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
pp.27-31

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Blockchain Fan engagement Serie A Blockchain technology Fan tokens Italian serie A Cryptocurrency Experiential economy NFTs Sports sponsorship

저자

Alessandro Siviero(University of Applied Sciences of Southern Switzerland)
Andrea Moneta(Università Cattolica del Sacro Cuore)
Anna Claudia Pellicelli(Università degli Studi di Torino)

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