THE INFLUENCER EMPLOYEE. A NEW ROLE FOR FASHION COMPANIES - koreascholar

논문 상세보기

THE INFLUENCER EMPLOYEE. A NEW ROLE FOR FASHION COMPANIES

Rocío Elízaga, Teresa Sádaba, Pedro Mir, Patricia SanMiguel

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/434431

모든 회원에게 무료로 제공됩니다.

Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
pp.95-96

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Employees ambassadors influence Influencer employee Internal marketing

저자

Rocío Elízaga(ISEM Fashion Business School)
Teresa Sádaba(ISEM Fashion Business School)
Pedro Mir(ISEM Fashion Business School)
Patricia SanMiguel(ISEM Fashion Business School)

같은 권호 다른 논문