BLOCKCHAIN-ENABLED SUSTAINABILITY IN THE FASHION INDUSTRY: MAIN BENEFITS OF PRODUCT TRACEABILITY AND ANALYSIS OF CUSTOMERS’ PERCEPTION - koreascholar

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BLOCKCHAIN-ENABLED SUSTAINABILITY IN THE FASHION INDUSTRY: MAIN BENEFITS OF PRODUCT TRACEABILITY AND ANALYSIS OF CUSTOMERS’ PERCEPTION

Sara Diodati, Lawrence Cabrera, Riccardo Rialti, Lamberto Zollo

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/434451

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Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
pp.141-143

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

BlockchainSustainabilityFashionDigitalizationBlockchain-enabled sustainability

저자

Sara Diodati(Università degli Studi di Milano)
Lawrence Cabrera(Università degli Studi di Firenze)
Riccardo Rialti(Università degli Studi di Siena)
Lamberto Zollo(Università degli Studi di Milano)

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