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UNDERSTANDING CONSUMER PSYCHOLOGY TOWARDS SUSTAINABLE FASHION CONSUMPTION: A DUAL-PATH MODEL
Jiyeon Kim, Md. Rafiqul Islam Rana
- 언어ENG
- URLhttps://db.koreascholar.com/Article/Detail/434485
키워드
Sustainable consumptionSustainable fashionSelf-identityEnvironmental awarenessSubjective normAttitudePurchase intention
저자
