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EXPLORING THE ACCEPTANCE OF DIGITAL FASHION AS AN END PRODUCT FROM A CONSUMER PERSPECTIVE

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  • URLhttps://db.koreascholar.com/Article/Detail/434513
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글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
저자
  • Hazel Hoi Yau Chan(University of Manchester)
  • Claudia Henninger(University of Manchester)
  • Rosy Boardman(University of Manchester)
  • Marta Blazquez Cano(University of Manchester)