EXPLORING THE ACCEPTANCE OF DIGITAL FASHION AS AN END PRODUCT FROM A CONSUMER PERSPECTIVE - koreascholar

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EXPLORING THE ACCEPTANCE OF DIGITAL FASHION AS AN END PRODUCT FROM A CONSUMER PERSPECTIVE

Hazel Hoi Yau Chan, Claudia Henninger, Rosy Boardman, Marta Blazquez Cano

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URLhttps://db.koreascholar.com/Article/Detail/434513

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Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
pp.349-350

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Digital fashion virtual clothing augmented reality social media metaverse

저자

Hazel Hoi Yau Chan(University of Manchester)
Claudia Henninger(University of Manchester)
Rosy Boardman(University of Manchester)
Marta Blazquez Cano(University of Manchester)

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