THE ROLE OF MARKETING COMMUNICATION TOOLS IN PROVIDING A STRATEGIC PLATFORM TO AMPLIFY EMPLOYEE VOICE AND ENHANCE SOCIAL JUSTICE WITHIN THE FASHION SUPPLY CHAIN - koreascholar

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THE ROLE OF MARKETING COMMUNICATION TOOLS IN PROVIDING A STRATEGIC PLATFORM TO AMPLIFY EMPLOYEE VOICE AND ENHANCE SOCIAL JUSTICE WITHIN THE FASHION SUPPLY CHAIN

Erica Charles, Helen Goworek, Amy Benstead, Victoria Stephens

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/434542

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Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
p.430

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Employee Communication Worker Voice Social Justice Marketing Communication

저자

Erica Charles(Glasgow Caledonian University London)
Helen Goworek(Durham University)
Amy Benstead(University of Manchester)
Victoria Stephens(University of Manchester)

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