THE IMPACT OF CONTRAST ANIMAL LOGO ON BRAND COOL PERCEPTION - koreascholar

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THE IMPACT OF CONTRAST ANIMAL LOGO ON BRAND COOL PERCEPTION

NAN BI, JIELING TANG, CHENGYUE YIN

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URLhttps://db.koreascholar.com/Article/Detail/434634

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Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
p.529

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

저자

NAN BI(Business school, Northeast Normal University)
JIELING TANG(Business school, Northeast Normal University)
CHENGYUE YIN(Business school, Northeast Normal University)

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