UNVEILING IMPLICIT RESPONSES: GENDERED ATTITUDES OF PLUS-SIZE REPRESENTATION IN ADVERTISING - koreascholar

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UNVEILING IMPLICIT RESPONSES: GENDERED ATTITUDES OF PLUS-SIZE REPRESENTATION IN ADVERTISING

Noam Dagan, Enav Friedmann, Merav Weiss-Sidi

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/434646

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Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
p.582

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Body positivity Plus-size models Gender disparities Implicit attitudes Neuromarketing

저자

Noam Dagan(Ben-Gurion University of The Negev)
Enav Friedmann(Ben-Gurion University of The Negev)
Merav Weiss-Sidi(Ruppin Academic Center)

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