WEBSITE FEATURES AND PURCHASE INTENTION OF ONLINE FASHION AMONG GENERATION Z CONSUMERS IN SOUTH AFRICA - koreascholar

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WEBSITE FEATURES AND PURCHASE INTENTION OF ONLINE FASHION AMONG GENERATION Z CONSUMERS IN SOUTH AFRICA

Marike Venter de Villiers, Hanita Channa, Safa Ebrahim

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/434772

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Global Fashion Management Conference

2024 Global Fashion Management Conference at Milan (2024.07)
pp.585-599

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

저자

Marike Venter de Villiers(University of the Witwatersrand)
Hanita Channa(University of the Witwatersrand)
Safa Ebrahim(University of the Witwatersrand)

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