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세계생산네트워크론을 활용한 인도 난디재단(Naandi Foundation)의 아라쿠(Araku) 커피 프로젝트 분석 KCI 등재

Araku Coffee Project by Naandi Foundation in India: A Global Production Networks Perspective

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한국국제농업개발학회지 (The Journal of the Korean Society of International Agriculture)
한국국제농업개발학회 (The Korean Society Of International Agriculture)
초록

The global coffee market has undergone several structural changes with power shifting from the International Coffee Agreement and its member countries to international coffee traders, multinational coffee corporations, and ultimately end-consumers. Despite these changes, the chronic issue of income disparity between coffee-producing and coffee-consuming countries remains entrenched. Although various international organizations and individual companies have initiated diverse sustainability movements, these efforts have shown limitations. In this context, it is essential to identify and analyze successful examples of prioritizing the development of marginalized tribal coffee producers and their community in the process of globalization. It is also essential to generalize factors contributing to their success. This study aimed to analyze the Araku Coffee Project led by the Naandi Foundation in India through lens of the cultural-political economy of the Global Production Networks (GPN). The Naandi Foundation rooted in the philosophy of sustainability has worked to enlighten the indigenous people of the Araku region while cooperating and building trust with smallholder farmers, cooperative, European carbon-fund, and international buyers. During this process, not only a platform of international coffee sales but a regional coffee festival called ‘Gems of Araku’ was initiated while marketing efforts using the name of ‘Araku’ were made. At the same time, organizational strategies of the global production network were put into practice. As a result, coffee production showed both quantitative and qualitative growths, leading to an improvement in the quality of life for the indigenous people.

목차
서 론
선행연구 및 이론적 논의
    선행연구
    문화정치경제(CPE)의 시각에 입각한 세계생산네트워크론(GPN)
사례연구: 난디재단의 아라쿠(Araku) 커피 프로젝트
    1. 세계생산네트워크의 행위자들
    2. 행위자들 간의 네트워킹의 양상
난디재단의 GPN 조직 전략과 성과
결론과 함의
적 요
REFERENCES
저자
  • 연응주(강원대학교 일반대학원 식물소재산업과학과) | Eung Zoo Yon (Department of Plant Materials Industry and Science, Kangwon National University, Chuncheon, 24341, Korea) Corresponding author