THE WELFARE EFFECTS OF BEHAVIOR-BASED PRICE DISCRIMINATION IN E-COMMERCE - koreascholar

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THE WELFARE EFFECTS OF BEHAVIOR-BASED PRICE DISCRIMINATION IN E-COMMERCE

Francesco Gabriele

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URLhttps://db.koreascholar.com/Article/Detail/441567

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
p.54

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Behavior-based price discrimination Personalized pricing Cunsumer welfare Machine learning Randomized controlled trials

저자

Francesco Gabriele(University of Southern California, United States)

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