A Comparative Study on the Text Organization in Chinese and Korean Elementary Business Chinese Textbooks : Focusing on Text Topics
This paper focuses on the lesson topics in two business Chinese textbooks, Delicious Business Chinese and New Silk Road: Elementary Business Chinese Fast Track (China), aiming to explore their similarities and differences in topic selection, content organization, and cultural integration. First, an in-depth analysis of the lesson themes in both textbooks is conducted, examining how they present business scenarios, negotiation strategies, and cultural exchanges. Second, through comparative analysis, the study reveals that the Korean edition emphasizes integration with Korean corporate culture and workplace etiquette, paying special attention to the practical needs and cultural background of Korean learners. In contrast, the Chinese edition highlights the characteristics of the Chinese market and business operation processes. Furthermore, the paper investigates how these differences in topics influence learners’ cross-cultural business communication. Finally, based on the findings, the paper offers recommendations on how to balance the localization needs of learners in developing business Chinese textbooks, providing a reference for future textbook compilation and optimization.
本文基于《BCT商务汉语大纲》,对<맛있는 비즈니스 중국어>和《新丝路初 级速成商务汉语》这两本初级商务汉语教材的课文话题进行了对比分析,指 出了两套教材在话题设置、任务设计及能力培养方面的特点与不足。研究 发现,两本教材虽能满足初级汉语学习者日常商务会话的基本需求,但在 教材内容的商务性、对话任务的渐进性、互动性、以及跨文化交际意识等 方面各自存在相应的不足。未来韩国本土商务汉语教材的编写与优化应提 升教材内容的深度,增强任务多样性与综合技能的训练,并拓展跨文化视 野,以更有效地培养学习者在真实国际商务场景中的语言使用需求。