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THE IMPACT OF AI ASSISTANT MEDIA TYPES ON USERS’ EMOTIONAL DISCLOSURE WILLINGNESS: DUAL MEDIATION EFFECTS AND THE MODERATING ROLE OF RESPONSE STYLE

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  • URLhttps://db.koreascholar.com/Article/Detail/442394
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글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
저자
  • Rukun Zhang(School of Media and Communication, Shenzhen University, China)
  • Yi Huang(School of Media and Communication, Shenzhen University, China)
  • Bingcan Li(School of Media and Communication, Shenzhen University, China)