SHOPPING WITH AN ARTIFICIAL COMPANION: AI SHOPPING AGENT (AISA) SERVICE QUALITY AND COMPANIONSHIP - koreascholar

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SHOPPING WITH AN ARTIFICIAL COMPANION: AI SHOPPING AGENT (AISA) SERVICE QUALITY AND COMPANIONSHIP

Songmee Kim, Erin Cho, Yuri Lee

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/442443

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
pp.281-283

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

AI Shopping Agent Service Quality Companionship Artifical Companion Human-computer Interaction

저자

Songmee Kim(The Hong Kong Polytechnic University, Hong Kong)
Erin Cho(The Hong Kong Polytechnic University, Hong Kong)
Yuri Lee(Seoul National University, Republic of Korea)

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