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DIGITAL ORDERING AND ITS EFFECTS ON CONSUMER PLATE WASTE REDUCTION: INSIGHTS FROM A STAKEHOLDER ORIENTATION INQUIRY

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  • URLhttps://db.koreascholar.com/Article/Detail/442447
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글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
저자
  • Daisy Lee(School of Professional Education and Executive Development, The Hong Kong Polytechnic University, Hong Kong, China)
  • Tiffany Cheng Han Leung(Faculty of Business, City University of Macau, Macau, China)
  • Sharyn Rundle-Thiele(Social Marketing@Griffith, Griffith University, Australia)
  • Calvin Wan(Henley Business School, University of Reading, UK)