LIFE-SIZED STANDEES OF ANIME CHARACTERS OR AUGMENTED REALITY, WHICH IS BETTER TOOLS FOR DESTINATION MARKETING? - koreascholar

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LIFE-SIZED STANDEES OF ANIME CHARACTERS OR AUGMENTED REALITY, WHICH IS BETTER TOOLS FOR DESTINATION MARKETING?

Akinori Ono, Ryohei Kitazawa, Makoto Ono

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/442476

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
p.363

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Immersive Technology Smart Tourism Anime Pilgrimage Content Tourism Extended Self

저자

Makoto Ono(Meiji University, Japan)
Ryohei Kitazawa(Keio University, Japan)
Akinori Ono(Keio University, Japan)

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