IMPACT OF SOCIAL MEDIA USAGE ON MICRO AND SMALL BUSINESSES IN THE UNITED KINGDOM - koreascholar

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IMPACT OF SOCIAL MEDIA USAGE ON MICRO AND SMALL BUSINESSES IN THE UNITED KINGDOM

Dayananda Palihawadana

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/442617

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
p.484

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Social Media Small and Micro Businesses Customer Relationships Brand Visibility Decision Making

저자

Dayananda Palihawadana(University of Leeds, United Kingdom)

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