THE TICKING CLOCK: HOW TIME-OF-DAY AFFECTS THE HELPFULNESS OF REVIEW - koreascholar

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THE TICKING CLOCK: HOW TIME-OF-DAY AFFECTS THE HELPFULNESS OF REVIEW

Jonghwan Kim, Danbi Kim, Shijin Yoo

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/442627

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
p.499

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Time-of-day Review Length Review Helpfulness Reviewer Reputation

저자

Jonghwan Kim(Korea University Business School, Republic of Korea)
Danbi Kim(Korea University Business School, Republic of Korea)
Shijin Yoo(Korea University Business School, Republic of Korea)

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