BEYOND VALUE-IN-USE: EXPLORING VALUE-IN-BEING IN SERVICE ENVIRONMENTS - koreascholar

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BEYOND VALUE-IN-USE: EXPLORING VALUE-IN-BEING IN SERVICE ENVIRONMENTS

Saifeddin Alimamy, Mathew Chylinski

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/442674

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
pp.559-560

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Service-dominant Logic Extended Reality Service Environments Dwelling Value in Use

저자

Mathew Chylinski(University of New South Wales; Zayed University, Australia)
Saifeddin Alimamy(Zayed Universit, United Arab Emirates)

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