PLAY IT BY THE NARRATIVE: AGENCY, TRANSPORTATION, AND HARMONIOUS STORYTELLING IN BOARD GAMES - koreascholar

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PLAY IT BY THE NARRATIVE: AGENCY, TRANSPORTATION, AND HARMONIOUS STORYTELLING IN BOARD GAMES

Thomas Moreau, Mathieu Alemany Oliver

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/442710

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
p.622

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Narrative Agency Narrative Transportation Ludonarrative Dissonance Board Games Arts and Culture Management

저자

Thomas Moreau(Asobo Studio, France)
Mathieu Alemany Oliver(TBS Business School, France)

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