EMPIRICAL RESEARCH ON B-CORP CERTIFICATION IN THE ITALIAN FASHION INDUSTRY: IMPACT ON MARKETING AND MADE IN ITALY - koreascholar

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EMPIRICAL RESEARCH ON B-CORP CERTIFICATION IN THE ITALIAN FASHION INDUSTRY: IMPACT ON MARKETING AND MADE IN ITALY

Eleonora Acciai, Mario Risso

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URLhttps://db.koreascholar.com/Article/Detail/442805

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
pp.790-799

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Fashion Industry Made in Italy Sustainability Regeneration B-Corp Benefit Corporation

저자

Mario Risso(University Niccolò Cusano, Italy)
Eleonora Acciai(University Niccolò Cusano, Italy)

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