조선시대 여훈서(女訓書)에 나타난 젠더화된 복식 규범 - 주디스 버틀러의 수행성과 패러디 개념을 중심으로 -
In traditional societies grounded in a binary gender system, dress articulates the idealized images of men and women prescribed by power. Accordingly, this study aims to elucidate the mechanisms of gendered dress norms in Confucian didactic texts for women during the Joseon dynasty, which serve as an example illustrating the influence of social discourse on individual dress behavior. Drawing on qualitative content analysis, this study categorized 46 dress norms were identified from 27 Confucian didactic texts for women and interpreted through Judith Butler’s concepts of performativity and parody. The findings reveal two underlying mechanisms in the operation of gender roles: de-subjectivized repetition and the imitation of idealized models. Norms mandating a neat appearance, routine of self-censorship, and faithful performance of weaving and sewing obscured the fact that their actions followed a regulatory script. Furthermore, women in Joseon viewed self-mutilation as a model of virtuous femininity and utilized their role in clothing production to support men's social success, like exemplary wives from the past. In conclusion, the dress norms in Confucian didactic texts for women helped sustain the ideal Confucian social order, creating a framework in which Joseon women gendered expectation regarding appearance and behavior as natural duties through repeated imitation.