The theme-type self-harvest concept proposed in this research will be applied as a relevant reference in planning and realizing urban-rural exchange facilities at the village level. The aim of this paper is to describe the concept, to characterize the self-harvesters and organic farmers involved, to illustrate the ecological, economic and social interaction and the possible constraints of the concept. What is more important, however, is to develop programs for consultants, organic farmers and green-minded consumers, to vitalize direct transaction. The proponents of selfharvest are convinced that this concept leads to ecological, economic and social benefits, which will help to design a sustainable food supply system for small, medium and large cities.