This study endeavors to enrich investment prospects in cryptocurrency by establishing a rationale for investment decisions. The primary objective involves evaluating the predictability of four prominent cryptocurrencies – Bitcoin, Ethereum, Litecoin, and EOS – and scrutinizing the efficacy of trading strategies developed based on the prediction model. To identify the most effective prediction model for each cryptocurrency annually, we employed three methodologies – AutoRegressive Integrated Moving Average (ARIMA), Long Short-Term Memory (LSTM), and Prophet – representing traditional statistics and artificial intelligence. These methods were applied across diverse periods and time intervals. The result suggested that Prophet trained on the previous 28 days' price history at 15-minute intervals generally yielded the highest performance. The results were validated through a random selection of 100 days (20 target dates per year) spanning from January 1st, 2018, to December 31st, 2022. The trading strategies were formulated based on the optimal-performing prediction model, grounded in the simple principle of assigning greater weight to more predictable assets. When the forecasting model indicates an upward trend, it is recommended to acquire the cryptocurrency with the investment amount determined by its performance. Experimental results consistently demonstrated that the proposed trading strategy yields higher returns compared to an equal portfolio employing a buy-and-hold strategy. The cryptocurrency trading model introduced in this paper carries two significant implications. Firstly, it facilitates the evolution of cryptocurrencies from speculative assets to investment instruments. Secondly, it plays a crucial role in advancing deep learning- based investment strategies by providing sound evidence for portfolio allocation. This addresses the black box issue, a notable weakness in deep learning, offering increased transparency to the model.

Recently, research on prediction algorithms using deep learning has been actively conducted. In addition, algorithmic trading (auto-trading) based on predictive power of artificial intelligence is also becoming one of the main investment methods in stock trading field, building its own history. Since the possibility of human error is blocked at source and traded mechanically according to the conditions, it is likely to be more profitable than humans in the long run. In particular, for the virtual currency market at least for now, unlike stocks, it is not possible to evaluate the intrinsic value of each cryptocurrencies. So it is far effective to approach them with technical analysis and cryptocurrency market might be the field that the performance of algorithmic trading can be maximized. Currently, the most commonly used artificial intelligence method for financial time series data analysis and forecasting is Long short-term memory(LSTM). However, even t4he LSTM also has deficiencies which constrain its widespread use. Therefore, many improvements are needed in the design of forecasting and investment algorithms in order to increase its utilization in actual investment situations. Meanwhile, Prophet, an artificial intelligence algorithm developed by Facebook (META) in 2017, is used to predict stock and cryptocurrency prices with high prediction accuracy. In particular, it is evaluated that Prophet predicts the price of virtual currencies better than that of stocks. In this study, we aim to show Prophet's virtual currency price prediction accuracy is higher than existing deep learning-based time series prediction method. In addition, we execute mock investment with Prophet predicted value. Evaluating the final value at the end of the investment, most of tested coins exceeded the initial investment recording a positive profit. In future research, we continue to test other coins to determine whether there is a significant difference in the predictive power by coin and therefore can establish investment strategies.