The current research aims to enhance the quality of general English in the university by providing level-specific cultural curriculum and instruction based on students’ needs. This study utilized various research analysis methods such as literature-document and survey/interview. In the questionnaire respondents (a sample of 393 university students) showed that class hours per week and the number of semesters were appropriate, but that more interesting and level-specific instruction was needed. It was also suggested that more elective courses should be available after the completion of general English courses. Based on these results, this research study developed 4-tiered level-specific cultural curriculum. The newly proposed curriculum reported in this study encompasses its specific implementation plans, starting with standards, goals, and language functions for each level, ways to offer remedial and intensive courses at each level and elective courses after the completion of the general courses. This new plan initiative requires an extensive revision of existing curriculums and an application of dynamic evaluation methods. Accordingly, the results of the research project will present an important curricular and instructional model to other universities interested in providing level-specific English programs in the effort of maximizing the students’ learning.