Clothing is intimately intertwined with daily lives as every individual relies on it. The pervasive issue of plagiarism in the fashion industry has led to an increased demand to protect intellectual property rights. Currently, studies on the protection of fashion design intellectual property rights in China remain in the exploratory stage and warrant further investigation. This paper addresses the issue in two parts. The first part contains an analysis of the theoretical foundation for the protection of fashion design copyrights. It is further divided into three subsections. The first subsection primarily examines the concept of copyrights and laws. The second subsection focuses on the concept of fashion design copyrights and laws. The third subsection analyzes copyright laws concerning fashion designs in China. The second section offers an analysis of infringement cases involving fashion designs published during the Baiyi Cup Intellectual Property Case Summary Writing Competition held in China in 2023. It outlines the shortcomings of the current Chinese copyright laws regarding the protection of fashion designs, and proposes measures for improvement. This study argues that the institutional framework for intellectual property rights in the Chinese fashion industry should align with practical considerations and explores suitable legal regulations and how they relate to specific circumstances in China. Besides refining the legal framework, fashion designers and enterprises must take measures to entablish the intellectual property rights of their clothing brands.

저작권을 비롯한 지식재산권은 그 보호기간 및 보호수준이 지속적으로 강화되어 왔다. 지식재산권과 관련된 법제의 발전이 산업화시대와 그 궤적을 어느 정도 같이 하고 있음을 감안하면, 인터넷시대에는 적정 보호기간이 달라질 수도 있을 것이다. 이러한 의문하에 이 논문에서는 저작권을 중심으로 인터넷시대의 도래가 사회적 한계혜택과 한계비용의 수준에 어떠한 영향을 미쳐 적정한 저작권보호기간을 변화시키는지를 살펴보았다. 인터넷시대의 여러 가지 특징 중에서 저작물 유통속도의 기하급수적 증가와 소비주기의 단축, 공공재적 특성의 강화, 지식의 융합 기회 증가라는 세 가지 특징에 주목하여 분석을 진행하였다. 결론으로 인터넷시대에는 적정한 저작권보호기간은 단축시키고 보호기간 동안의 보호수준은 높이는 것이 바람직함을 제시하였다.