This study enrolled enterprise business owners/managers in the U.S. as the subjects to investigate the relationship among four factors: personal motivation, the social expectation of stakeholders, business performance, and their CSR toward the local community. The research results showed that: (1) small enterprise’s perceived expectation from stakeholders has a positive effect on their decision to engage in CSR toward community; (2) their perception of business performance has a positive effect on their decision to engage in CSR toward the community. Based on these research results, public policymakers or relevant units are advised to further achieve the goal of nurturing a flourishing community by increasing awareness of stakeholder’s expectations for small enterprise’s CSR commitment. Also, it is clearly pronounced in this study that regardless of their personal motivation to support the local community, unless financially successful, small businesses are less likely to engage in CSR toward the local community. This result makes a good sense that having a successful business operation is a necessary condition for small enterprises to pay attention to a higher-level value such as CSR toward the local community.

Purpose: The purpose of this study is to present a plan to expand the employment of the elderly in Small business as one of the ways to solve the problem of the supply and demand of the company due to the aging population and the problem of the elderly poverty. Research design, data and methodology: The method of this study is a qualitative research method, and the researcher visited a small and medium-sized company directly and collected data by conducting an in-depth interview with a business owner. The interview period was conducted on a total of 15 business owners from November 5, 2013 to November 18, 2013. Results: First, the reason why companies hire the elderly is because they are suitable people, and the reason why they are not employed is because the elderly are not suitable. Second, it was found that the most recruiting paths continued to work after retirement. Third, the strengths of the elderly in their businesses were diligence, integrity, leadership, wisdom, warmth, and skill. Disadvantages the elderly in their businesses include wanting to be treated as an adult, poor productivity, poor accuracy, and health risks. Fourth, in case of hiring the elderly, they were considering convergence with young employees, and it was suggested that there are no difficulties in being an elderly because the companies hiring the elderly use the elderly according to the characteristics of the elderly. Fifth, It is realistic to actively utilize the employment system after retirement. Sixth, it was found that, unlike young people, it is not easy to recruit people on the Internet, so it is necessary to improve the system. Lastly, some industries clearly distinguished between the jobs of the elderly and the jobs of the young, but in many industries, it was desirable to create jobs for the elderly by harmonizing the main and secondary jobs. Conclusion: Ultimately, the work of the elderly in small and mediumsized enterprises should be reborn as a high-quality job that can solve the poverty of the elderly by working as a regular worker in the enterprise, rather than simply working for the elderly.

Purpose – It is necessary to identify the level of marketing activities of the businesses that are recognized and carried out by the small and midsize businesses that have been supported by the government's small-business policy Research design, data, and methodology – The method of data analysis of this study was conducted by the researcher 's acquaintances and center staffs who visited small business owners in a small - scale company operating a business. Results – It is found that the financial support part of the support programs for the small business owners is not related to the center affection among the support programs for the small business owners of the government. This is a fact-finding process that can be regarded as a forming process that has a significant effect on. As a result of the analysis, both marketing activity and center attachment were found to be possible parameters which have significant influence on business performance. Conclusions – Developing a variety of contact and customer management programs with small business owners in the field has enabled the government's policies to effectively penetrate the site, and these efforts eventually resulted in more business results for small business owners.