In 1992, HyoGo County in Japan itself established a guideline for the environment󰠏 friendly agriculture and have been propelling the environment󰠏friendly agriculture as a major agricultural policy together with organic farming. This study focuses on the evaluation of the “organic farms’ villages” projected by the County among other projects. The results indicate that the project results in several benefits such as decrease in chemical input use and environmental pollution, and enhancement in farmers’ concerns on safety and environment. On the contrary, it shows that no economic benefits are anticipated in the short run with the organic farming. Therefore, it is necessary to consider economic incentives for farmers who adopt the organic practices to sustain farmers’ income.