The competitiveness of the manufacturing company is evaluated in terms of line productivity, quality cost, inventory level, logistics efficiency, and so on. The productivity is defined by the number of products divided by the number of workers within the given operation time. Increasing the productivity is not easy to man-operated situation in the line, since it heavily depends on the standard time of the workers. This paper deals with the productivity of the Back Light Unit assembler for TFT-LCD, and proposes the methodology of investigating the optimal process by simulation of Arena.