ANTECEDENTS OF TRUST TOWARDS ONLINE SHOPPING IN CHINA AND SAUDI ARABIA. THE MODERATING ROLE OF DISPOSITION TO TRUST - koreascholar

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ANTECEDENTS OF TRUST TOWARDS ONLINE SHOPPING IN CHINA AND SAUDI ARABIA. THE MODERATING ROLE OF DISPOSITION TO TRUST

Raffaele Filieri, Lala Hu, Saleh Bazi

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/401923

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Global Marketing Conference

2020 Global Marketing Conference at Seoul (2020.11)
pp.1497-1498

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

China online shopping Saudi Arabia trust.

목차

ABSTRACT
REFERENCES

저자

Raffaele Filieri(Audencia Business School)
Lala Hu(Catholic University of the Sacred Heart)
Saleh Bazi(Business School, Newcastle University)

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