논문 상세보기
CONSUMERS’ PERCEPTIONS OF UPCYCLED LUXURY FASHION: COMPARISON TO GENERIC LUXURY FASHION
초록
Research aim of this study was to understand consumers’ perceptions of upcycled luxury fashion using previous collections and remnant materials through a comparison with consumers’ perceptions of generic luxury fashion. Rarity would be a keyword for upcycled luxury fashion using previous collections. Besides, environmental consciousness is relatively less significant for upcycled luxury fashion.
목차
ABSTRACT
INTRODUCTION
METHODOLOGY
RESULTS
IMPLICATIONS
REFERENCES
INTRODUCTION
METHODOLOGY
RESULTS
IMPLICATIONS
REFERENCES
저자
