FASHION BRAND COLLABORATION STRATEGY AND AVATAR IMAGE TYPE IN METAVERSE - koreascholar

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FASHION BRAND COLLABORATION STRATEGY AND AVATAR IMAGE TYPE IN METAVERSE

Yeonseo Park, Eunju Ko, Sangjin Kim

언어ENG
URLhttps://db.koreascholar.com/Article/Detail/410188

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Global Fashion Management Conference

2021 Global Fashion Management Conference at Seoul (2021.11)
p.28

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

metaverse avatar fashion brand collaboration avatar image marketing communication

저자

Yeonseo Park(Yonsei University)
Eunju Ko(Yonsei University)
Sangjin Kim(Yonsei University)

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