HOW DOES THE SNS SERVICE QUALITY OF FASHION E-COMMERCE AFFECT CHINESE CONSUMER ENGAGEMENT？ - koreascholar

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HOW DOES THE SNS SERVICE QUALITY OF FASHION E-COMMERCE AFFECT CHINESE CONSUMER ENGAGEMENT？

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URLhttps://db.koreascholar.com/Article/Detail/410209

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Global Fashion Management Conference

2021 Global Fashion Management Conference at Seoul (2021.11)
pp.91-92

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

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ABSTRACT
REFERENCES

저자

Jing ZHANG(Kookmin University)

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