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HOW DOES THE SNS SERVICE QUALITY OF FASHION E-COMMERCE AFFECT CHINESE CONSUMER ENGAGEMENT？

Jing ZHANG
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  • URLhttps://db.koreascholar.com/Article/Detail/410209
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Global Fashion Management Conference
2021 Global Fashion Management Conference at Seoul (2021.11)
pp.91-92
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
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ABSTRACT
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저자
  • Jing ZHANG(Kookmin University)
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양식 선택

Jing ZHANG. (2021). HOW DOES THE SNS SERVICE QUALITY OF FASHION E-COMMERCE AFFECT CHINESE CONSUMER ENGAGEMENT？. 2021 GFMC/KSMS International Conference, 91-92.

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