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CONSUMERS’ PERCEPTION OF CORPORATE SOCIAL RESPONSIBILITY AND BRAND PERFORMANCE

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  • URLhttps://db.koreascholar.com/Article/Detail/410276
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글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
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ABSTRACT
REFERENCES
저자
  • Junghwa Jang(Yonsei University)
  • Sue Ryung Chang(Yonsei University)
  • Dae Ryun Chang(Yonsei University)