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FACTORS INFLUENCING USAGE INTENTION OF CONTACTLESS SERVICE IN FASHION RETAIL STORE BASED ON UTAUT MODEL
Songmee Kim, Seyoon Jang, Woojin Choi, Yuri Lee
- 언어ENG
- URLhttps://db.koreascholar.com/Article/Detail/410289
4,000원
키워드
contactless serviceretail technologyUTAUTsocial overload
목차
ABSTRACT
INTRODUCTION
LITERATURE REVIEW AND HYPOTHESIS DEVELOPMENT
Performance Expectancy, Effort Expectancy, and Social Influence
Moderating Effects of Social Overload
RESEARCH METHOD
RESULTS
DISCUSSION AND IMPLICATIONS
REFERENCES
INTRODUCTION
LITERATURE REVIEW AND HYPOTHESIS DEVELOPMENT
Performance Expectancy, Effort Expectancy, and Social Influence
Moderating Effects of Social Overload
RESEARCH METHOD
RESULTS
DISCUSSION AND IMPLICATIONS
REFERENCES
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