This research investigated the effects of the plant growth regulators (PGRs) on fruit characteristics and storability of ‘Shine Muscat’ grapes. The objective was to identify effective PGR treatment methods for high-quality production and efficient storage. The characteristics of ‘Shine Muscat’ fruits were more affected by the secondary treatment applied 14 days after full bloom than by the primary treatment applied at full bloom. The fruits treated with thidiazuron (TDZ) in the secondary treatment showed higher weight. However, the forchlorfenuron (CPPU) treated fruits exhibited lower acidity and higher soluble solids content, which led to a higher sugar-to-acid ratio. Additionally, it had higher firmness, contributing to a good texture and a brighter yellow-green skin color, thus indicating better quality. The storage period for ‘Shine Muscat’ varies depending on the storage method: up to 60 days in cold storage and up to 110 days in Controlled Atmosphere (CA) storage. Like other kinds of fruits, CA storage was more effective for long-term storage. Furthermore, considering that the quality characteristics manifested during the prestorage PGR treatment were maintained during CA storage, secondary treatment with CPPU was deemed effective for optimal quality and storage.