THE EVOLUTION OF BUYER-SELLER RELATIONSHIPS IN THE DIGITAL AGE: A PHILOSOPHICAL APPROACH - koreascholar

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THE EVOLUTION OF BUYER-SELLER RELATIONSHIPS IN THE DIGITAL AGE: A PHILOSOPHICAL APPROACH

Erasmia Leonidou, Christiana Tsaousi

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URLhttps://db.koreascholar.com/Article/Detail/443006

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Global Marketing Conference

2025 Global Marketing Conference at Hong Kong (2025.07)
p.1071

글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)

키워드

Buyer-seller Dynamics Relationships Digital Age

저자

Erasmia Leonidou(Cyprus University of Technology, Cyprus)
Christiana Tsaousi(Cyprus University of Technology, Cyprus)

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