This study aimed to establish a regional cooperative network involving the Endangered Species Restoration Center (National Institute of Ecology), local governments, educational institutions, and community residents, and to develop a structured citizen science platform to support the conservation of the endangered beetle Polyphylla laticollis manchurica (Endangered Species Class I). The primary objective was to assess changes in citizens’ awareness and derive practical strategies for the conservation of endangered species through community engagement. Between 2023 and 2024, citizen scientists were recruited in the Miho River area of Cheongju, South Korea, and participated in educational programs designed to strengthen their research capacity. As a result of monitoring activities and ecological education, 153 individuals of P. l. manchurica were identified, demonstrating that participants were capable of independently conducting surveys following training. A post-program survey of 98 participants revealed a high level of understanding of the activities and a strong motivation for conservation activities. However, challenges remain in securing long-term sustainability of such initiatives, including the need for stable funding, structured feedback mechanisms, and appropriate incentive systems for continued citizen involvement. This study underscores the potential of citizen science as a viable tool for endangered species conservation and highlights the importance of regionally coordinated frameworks. The findings provide foundational data for promoting sustained, community-based conservation actions through local cooperation.