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GENERATION Z'S RESPONSES TO PHYSICAL SECOND-HAND CORNERS IN FAST FASHION STORES IN GERMANY: A QUALITATIVE STUDY

Luisa Joachim, Carmen-Maria Albrecht
  • 언어ENG
  • URLhttps://db.koreascholar.com/Article/Detail/451303
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Global Fashion Management Conference
2026 Global Fashion Management Conference at Madrid (2026.07)
pp.121-130
글로벌지식마케팅경영학회 (Global Alliance of Marketing & Management Associations)
키워드
Fast fashionSecond-hand resaleSecond-hand cornerPhysical retailGeneration ZSustainability
저자
  • Luisa Joachim(MSB Muenster School of Business, Germany)
  • Carmen-Maria Albrecht(MSB Muenster School of Business, Germany)
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